The Climb Never Ends

It is a beautiful word that rolls off the tongue like a little fanfare, something softer and almost musical. It has nine-letters, no repeats but balanced in rhythm. It feels full, but not clunky. It carries a natural upward lift — when you say it, you can almost feel yourself standing taller.

I’m not a mountain, yet I reach to the sky, A word that insists you keep aiming high. From Latin I come, with a call to aspire, A motto, a mantra, to lift and inspire. What am I?